Why Dealer Influence?
Every dealership has an internal CRM Prospect database with an average of 10,000-20,000 unsold prospects in it. We now can help build that database through Conquest eMail marketing. Specifically, we take the clickers (people that read the Conquest email and clicked through to the dealer’s website) and add them into the CRM Prospect database for Lead Nurturing.
Once these clickers are in the Lead Igniter database, we can send more personal emails to these prospects. The dealer also will receive real-time clicker notifications to follow up with each of these leads. Our Conquest campaigns generate an average of 3,000-5,000 clickers which can help a dealer achieve dramatic increases in the size of their internal prospect database.
Many dealers are currently skeptical of conquest email programs and rightly so, but with our new system, there is no question about whether the clickers are real. That is the power of Dealer Influence.